Bad Bunny to Make History Headlining Super Bowl LX Halftime Show

Bad Bunny was in the middle of a workout when Jay-Z called him about headlining the Super Bowl LX halftime show.

"I remember that after the call, I just did like a hundred pull-ups," the reggaeton superstar said while calling in live Monday, Sept. 29, into Apple Music's Halftime Headliner Special with Zane Lowe and Ebro Darden.

"I didn't need more pre-workout … it was very special. It was so special."

A week after Bad Bunny wrapped up his 31-date residency in Puerto Rico, it was announced that he would headline the Apple Music Super Bowl LX halftime show in 2026. This announcement was made on Sunday, September 28, during the Sunday Night Football game featuring the Dallas Cowboys and the Green Bay Packers.

"I was keeping this secret for so long," Bad Bunny told Lowe, adding that "it felt good" to finally share it with the world and his fans. "I felt so emotional yesterday because it was the first time that I showed the (Super Bowl halftime show announcement) video to one of my friends, and I saw his reaction and he was so excited."